The health and safety of our employees, partners and communities is a top priority. As we all navigate the COVID-19 health crisis, Sundance Payment Solutions is focusing on taking care of our people, and providing business continuity for those who count on us. Learn more about what we are doing here. For additional support, email

Backed by a combined total of over 36 years experience in merchant services and payment processing, the Sundance Sales Directors and support team work with our Independent Account Executives and help them reach their goals. Whether it's training, product information, strategizing, closing a deal or delivering a pep talk, our team is ready and willing to assist you in any way they can. Get to know them below. 

Eric Barth
Eric has been a leader in the payments industry for over 25 years. He believes that the key to success is personal, daily engagement with merchant level sales professionals in order to quickly identify opportunities and solve problems so our customers can thrive. This philosophy of acting with the utmost responsiveness, respect and integrity is the foundation on which Sundance is built.
Matt Sheive
A U.S. Army veteran, Matt Sheive originally began his post military career in Human Resources. Since then he moved to overseeing company level operations where he brings a track record for contributing to growth through strategic problem solving. With over eighteen years’ experience in the payments industry, Matt ensures Sundance remains responsive, efficient and effective in all its functions.
With eighteen years experience in merchant services and payment processing, Erik Martinez is a passionate expert in e-commerce, financial technology and strategies that help sales partners achieve success. Erik began his career as an independent agent, learning the merchant services industry inside and out and from the ground up. He drives results by educating his executives and merchants on the solutions that provide a unified and omni-channel experience, drawing from his own experiences as an independent agent. Erik understands that the future of business lies within the technology that supports it.
As a professional athlete for more than 9 years, Reggie Bassette II understands the strength of a team. Standing 6 feet 9 inches tall, he makes no excuses for towering over his competition and driving his team to the win. Since leaving the hard wood, he’s lead countless payment processing teams to victory over the past 10 years because he knows this industry from the front of the house to the back office. Reggie believes success in this industry is the result of a thorough knowledge base, perseverance and determination. Whether player or coach, he’s your go to for the plays that win.


Tenacious, resilient and hungry – just a few words used to describe the deal closing phenom that is Dan Torres. Dan comes to Sundance on the heels of a wildly successful, 10+ year career as one of our industry’s top field sales agents. Having personally amassed an extensive book of business building relationships with merchants all across West Texas, Dan now has his sights set on sharing his trade secrets and invaluable sales techniques with the new agents at Sundance. It is this first-hand knowledge and on-the-ground experience that helps to set him apart from the competition. He says his love of sales can only be compared to his love of cooking and that his recipe for success both in the kitchen and out in the field is without question, Michelin Star worthy. 
Known to many in the industry as the quick-witted, payment processing product Jedi, Kevin Price is the authority on all payment solutions at Sundance. Kevin is not only behind the scenes ensuring our suite of leading-edge payment processing equipment provides merchants with the most secure and efficient tools to process their payments, he’s also upfront and on the ground working with merchants and business partners fielding questions, assisting with complex installations and making preemptive moves to ensure our offerings are nothing short of the best. With more than 10 years’ experience in the payment processing industry, including his previous role as Director of Terminal Programming at Central Payment, Kevin believes that while pricing and service are among the highest drivers in sales, the product is the star and if it’s up to him, ours will always shine brightest.
Want to work with our Sales Directors? Sundance is looking for self-motivated individuals to partner with us as Independent Account Executives. Our partners promote our suite of payment processing products and services while retaining the ability to customize this position to their unique strengths, schedules and goals.
With a flexible work structure, a sound support system and unlimited income potential,  you can build the life you’ve always dreamed of at Sundance. Fill out the contact form, or call 844-350-8335 to learn more about this opportunity. 
Your message has been sent successfully.
There was a problem validating the form. Please retry or contact the site administrator.
You must enter a valid e-mail address.
You must enter a message.
By clicking this box, I consent to the data usage policies of Sundance Payment.

By clicking this box, I don’t provide consent to Sundance Payment to collect my data according to their policy.

By opting out you will not receive company communications but will still be contacted regarding this specific contact request.